Be Your Own Consultant
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In Be Your Own Consultant, Irving Burstiner, a professor of marketing and business management and a consultant with decades of experience, shows how you can act as your own business consultant and take steps to increase sales and hold down, or even reduce, operating costs.Written in an accessible style for the busy manager, Be Your Own Consultant is filled with thought-provoking strategies, as well as the practical steps you need to implement them.
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Bol Partner
In Be Your Own Consultant, Irving Burstiner, a professor of marketing and business management and a consultant with decades of experience, shows how you can act as your own business consultant and take steps to increase sales and hold down, or even reduce, operating costs.Written in an accessible style for the busy manager, Be Your Own Consultant is filled with thought-provoking strategies, as well as the practical steps you need to implement them.
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(1)
In Be Your Own Consultant, Irving Burstiner, a professor of marketing and business management and a consultant with decades of experience, shows how you can act as your own business consultant and take steps to increase sales and hold down, or even reduce, operating costs.Written in an accessible style for the busy manager, Be Your Own Consultant is filled with thought-provoking strategies, as well as the practical steps you need to implement them.
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