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9781526438652 Marketing Communications

Name: 9781526438652 Marketing Communications
Brand: SAGE Publishing Ltd
SKU: da916fa2eac456a2804a6e29f993f4b2

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Bol Uniting industry experience with academic expertise, the authors combine marketing communications and advertising with the branding perspective to provide students with a practical planning system and a seven-step approach enabling them to create a consistent and comprehensive marketing plan.

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Beschrijving (1)

Uniting industry experience with academic expertise, the authors combine marketing communications and advertising with the branding perspective to provide students with a practical planning system and a seven-step approach enabling them to create a consistent and comprehensive marketing plan.

Lees meer