A Remedial Guide to Professional Marketing Practice

A Remedial Guide to Professional Marketing Practice is meticulously structured to align with the latest G.C.E Syllabus for Advanced Level Technical and Vocational Education (ATVE) programs. This comprehensive book comprises 17 chapters, each supplemented with sample questions to facilitate student evaluation and learning.Designed as a practical resource for teachers and students, the book features worked examples that aid in understanding key concepts and exam preparation for the G.C.E examination. Beyond G.C.E, it serves as an invaluable reference for students preparing for ENSET, HND, and Bachelor's Degree programs.Keji D.K. firmly believes that this guide will help learners grasp the fundamentals of Professional Marketing Practice, fostering their academic and career success. He sincerely hopes students and educators will benefit from the book and utilize it effectively in their studies.