In 1910 a struggling French carmaker in Milan was reborn under an Italian name that would become one of the most emotionally charged in the history of the automobile. Over the century that followed, Alfa Romeo built the cars that shaped Grand Prix racing, defined Italian dolce vita, and taught the world what a saloon could feel like at the limit. From Nicola Romeo and Vittorio Jano, through Nuvolari and Enzo Ferrari's Alfa years, to the Giulietta of the economic miracle, the Giulia and its Spider, the Alfasud of a nation divided, and the 8C Competizione and Giulia of the rebirth thirty-one chapters trace a marque carried always by one idea, that a car is a living thing. Not a catalogue but a portrait of engineering courage, of racing obsession, and of the Italian art of making a machine feel alive.
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