Bol Partner

Business Research Methods

Name: Business Research Methods
SKU: 0260c609a52c57f8a1e034924666be39
Price: 32.5 EUR
Availability: InStock

1/1

Afbeelding van Business Research Methods

Bol Partner

Prijzen vanaf

32,50

Uitgelicht

	32,50	Naar shop
VERGELIJK ALLE AANBIEDERS (1)

Beschrijving

Bol Partner In its Anniversary 10th Edition, authors Cooper and Schindler continue to provide the most timely, richest, and most comprehensive coverage of the research experience in Business Research Methods . Students and instructors will find thorough coverage of business research topics - including the best coverage of questionnaire design - backed by solid theory. The authors are successful marketing research consultants; their expertise is evident in the realistic Snapshots, Close-Ups, PicProfiles, and case studies found in the text. Managerial decision making is the underlying theme, and topics and applications are presented and organized in a manner that allows students to thoroughly understand business research topics and functions. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during the semester.

Lees meer

Vergelijk aanbieders (1)

Sorteren op:

€ 32,50 Gratis verzending

Beschrijving (1)

In its Anniversary 10th Edition, authors Cooper and Schindler continue to provide the most timely, richest, and most comprehensive coverage of the research experience in Business Research Methods . Students and instructors will find thorough coverage of business research topics - including the best coverage of questionnaire design - backed by solid theory. The authors are successful marketing research consultants; their expertise is evident in the realistic Snapshots, Close-Ups, PicProfiles, and case studies found in the text. Managerial decision making is the underlying theme, and topics and applications are presented and organized in a manner that allows students to thoroughly understand business research topics and functions. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during the semester.

Lees meer