Communication and agribusiness
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This book reports on the positive results achieved by Canchim Barro Branco with the implementation of an Integrated Business Communication Plan (PICE). The history of the breeding farm specialising in genetics for the Brazilian Canchim beef cattle breed, located in Mercês, Zona da Mata Mineira, proves the strategic potential of organisational communication in agribusiness management and serves as an incentive for other small and medium-sized rural producers to invest in this tool.
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Beschrijving
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This book reports on the positive results achieved by Canchim Barro Branco with the implementation of an Integrated Business Communication Plan (PICE). The history of the breeding farm specialising in genetics for the Brazilian Canchim beef cattle breed, located in Mercês, Zona da Mata Mineira, proves the strategic potential of organisational communication in agribusiness management and serves as an incentive for other small and medium-sized rural producers to invest in this tool.
Beschrijving
(2)
Bol
This book reports on the positive results achieved by Canchim Barro Branco with the implementation of an Integrated Business Communication Plan (PICE). The history of the breeding farm specialising in genetics for the Brazilian Canchim beef cattle breed, located in Mercês, Zona da Mata Mineira, proves the strategic potential of organisational communication in agribusiness management and serves as an incentive for other small and medium-sized rural producers to invest in this tool.
AmazonPagina's: 56, Paperback, Our Knowledge Publishing
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