Datengetriebenes Eventmanagement: Eventdaten verstehen, skalieren, nutzen - ein Playbook
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Beschrijving
Bol Partner
Data-driven Event Management shows how events can be planned, measured and improved through data across the entire customer lifecycle. Combining strategy, analytics, personalization, marketing, sales, operations, sustainability, and governance, this practical playbook helps professionals turn events into measurable business assets.
Beschrijving
(1)
Data-driven Event Management shows how events can be planned, measured and improved through data across the entire customer lifecycle. Combining strategy, analytics, personalization, marketing, sales, operations, sustainability, and governance, this practical playbook helps professionals turn events into measurable business assets.
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