Fundable & Findable: The Brand New Way to Fix Your Nonprofit Fundraising
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Beschrijving
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More fundraising itself can't fix your fundraising.Too many nonprofits are unseen, unheard, and underfunded. And to break this nonprofit starvation cycle, we must tackle the problem differently.So if your income has stalled, stop chasing donations. Gather your leadership team and do this instead:To get funding, be fundable internally (theory of change and strategic plan) and findable externally (positioning strategy and marketing communications) before donor acquisition and retention.This breakthrough book from Kevin L. Brown gives you the proven Fundable/Findable Framework to build a clear, compelling brand that maximizes your funding and advances social justice.
Beschrijving
(2)
More fundraising itself can't fix your fundraising.Too many nonprofits are unseen, unheard, and underfunded. And to break this nonprofit starvation cycle, we must tackle the problem differently.So if your income has stalled, stop chasing donations. Gather your leadership team and do this instead:To get funding, be fundable internally (theory of change and strategic plan) and findable externally (positioning strategy and marketing communications) before donor acquisition and retention.This breakthrough book from Kevin L. Brown gives you the proven Fundable/Findable Framework to build a clear, compelling brand that maximizes your funding and advances social justice.
AmazonPagina's: 400, Hardcover, Mighty Ally, LLC
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