Global Environment Of Business

Name: Global Environment Of Business
SKU: bd2b16b3111581ec3f0d3ad2fb0d91d2
Price: 175 EUR
Availability: InStock

1/1

Afbeelding van Global Environment Of Business

Bol

Prijzen vanaf

175,00

Uitgelicht

	175,00	Naar shop
VERGELIJK ALLE AANBIEDERS (1)

Beschrijving

Bol A truly international perspective that integrates both market and nonmarket analysis concisely. This text provides upper-level undergraduate students with an international managerial perspective that concisely integrates both market (i.e., industry structure) and nonmarket (i.e., political forces) analysis. Conklin teaches students how to understand the impact of environmental forces on the firm′s profitability, how to prioritize both risks and opportunities, how to analyze the relationships among them, and how to recommend firm responses to them to maximize MNE profitability.

Lees meer

Vergelijk aanbieders (1)

Sorteren op:

€ 175,00 Gratis verzending

Beschrijving (1)

A truly international perspective that integrates both market and nonmarket analysis concisely. This text provides upper-level undergraduate students with an international managerial perspective that concisely integrates both market (i.e., industry structure) and nonmarket (i.e., political forces) analysis. Conklin teaches students how to understand the impact of environmental forces on the firm′s profitability, how to prioritize both risks and opportunities, how to analyze the relationships among them, and how to recommend firm responses to them to maximize MNE profitability.

Lees meer