How To Influence & Persuade

From the CMI Managament Book of the Year 2013 award-winning author. The essential skills you need to make things happen. People who are good at influencing and persuading know how to get things done. They turn crises into opportunities, opponents into allies and they achieve much more by doing less. And the good news is that anyone can learn these skills. In How to Influence and Persuade you’ll discover: The four unique ways of thinking shared by every effective influencer How to build strong, productive and lasting alliances Over sixty practical and easily applied principles and techniques The definitive way to win your must-win battles. Without fighting ‘Jo Owen manages to look at a crucial area of business in a highly original and thought-provoking way. This book is a must for every aspiring manager.’ Juliet Hope, CEO, Start UP Everyone operating in business needs to understand how they should be using both influence and persuasion to make an impact, deliver outstanding results and really get ahead. This brand new edition of How to Influence, is structured into three easy-to-access sections that will show you how to create willing allies across your organisation, turn potential crises into career defining opportunities, turn disagreement into consent, win key battles without fighting, push your agenda forward with authority, achieve more and stay in control. Author Jo Owen is highly regarded as a world-leading expert in business practise and skills.