Hundred Flowers Awards

Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. The People's Hundred Flowers Awards are considered, together with the Golden Rooster Awards, the most prestigious film awards in China. The awards were set up by China Film Association in 1962 and sponsored by Popular Cinema magazine, which has the largest circulation in China. The awards were formerly voted by the readers of Popular Cinema annually. Recent polls allow voters to cast ballots through SMS, the Internet or by phone call. Voting is now no longer confined to readers of Popular Cinema. The 2nd Hundred Flowers Awards poll was held in 1963, but the poll was not conducted again until 1980, owing to the Cultural Revolution. It became an annual event from 1980 until 2004. Since 2004, the Hundred Flowers Awards ceremonies are held biennially, on alternate years with the Golden Rooster