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Navigate the evolving landscape where corporate influence meets societal needs with this guide to Influence, Relevance, & Growth (IRG). Governments are struggling, media is polarized, and corporations face pressure to lead. Influence, Relevance & Growth for a Changing World introduces the IRG system, a 10-parameter model empowering CEOs and leaders to align their companies with a society demanding ethical engagement. Discover how to proactively inform policymakers on complex issues, bridging the gap left by traditional politics. This essential resource equips you to: Understand the new operating model for corporations. Prepare for a realistic perspective of society. Compensate for the overshadowing primacy of politics. For CEOs, top management, and business students seeking to thrive beyond ESG, this is your roadmap to sustainable success and societal impact.
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