Innovation and Transformation with DesignAgility: Invent the Future Build it Step-by-Step

Companies face many challenges during times of transformation, including shorter innovation cycles, disruptive markets and digitalization processes. Addressing these challenges requires a shift in thinking and new working methods, but, above all, new perspectives and mindsets. Transformation is not just a management task. The entire organization needs to be involved. It is not a one-time event, but rather a long-term process that demands a learning organization. >This book is based on the proven innovation method DesignAgility and illustrates how innovation and transformation processes can build on each other. The concrete examples, empirical data and methodological elements are based on the authors' own experiences and consulting practice. DesignAgility enables small and medium-sized >Learnable - feasible - tangible. DesignAgility is deliberately streamlined to allow for a practical start without the need for extensive theoretical frameworks. By drawing on a blend of Design Thinking, agile project management and storytelling, your teams can seamlessly transition from strategy to implementation with validated business models and the necessary future skills.