Leading With Character Across Cultures: The Complete Guide to Authentic Global Leadership

Björn Vikard is the founder of Vikard Coaching and the creator of the Legacy Succession System(TM) and Character-Driven Leadership Module(TM). He spent nearly two decades in aerospace manufacturing at Volvo Aero and GKN Aerospace, progressing from CNC operator to Managing Director across operations in Sweden, the USA, Sri Lanka, India, Indonesia, and Thailand. Known as "The Anti-Consultant," Björn works embedded inside founder-led and family-owned manufacturing businesses - staying through implementation rather than leaving after the report. His approach to cross-cultural leadership was shaped not by academic models but by managing real teams across four continents, navigating the daily collisions between Western management expectations and local realities. The first edition of this book became an Amazon Best Seller in January 2026. Björn is also the author of Don't Exit Wrong: The Manufacturing Owner's System for Maximum Value, Family Harmony, and a Legacy That Lasts - Without Consultants Who've Never Run a CNC Machine. He lives in Bangkok, Thailand.