Managerial Economics: Bridging Theory and Practice

Managerial Economics: Bridging Theory and Practice offers a comprehensive and practical understanding of economic principles applied to modern business decision-making. Structured with a practical approach, the book integrates core theoretical foundations with contemporary business issues, including global business strategy, sustainability, digital transformation, and AI-driven economic strategies, making it highly relevant for real-world managerial applications. Designed for undergraduate and postgraduate students as well as aspiring managers, the text emphasizes analytical clarity of economic theory, practical relevance, and an exam-oriented presentation, making it a valuable academic resource for understanding the economic dimensions of modern business management.