Marketing Made Human: the Art and Science of Creating a Lovable Brand for Personal Brands in 2020s

This parenting classic offers timeless advice on effective communication with children, covering topics from handling negative feelings to setting limits. “This parenting book actually made me a better parent.”—Lydia Kiesling, The New York Times From #1 New York Times bestselling authors, the ultimate “parenting bible” (The Boston Globe)—a timeless, beloved book on how to effectively communicate with your child. This bestselling classic by internationally acclaimed experts on communication between parents and children includes fresh insights and suggestions, as well as the author’s time-tested methods to solve common problems and build foundations for lasting relationships, including innovative ways to: · Cope with your child’s negative feelings, such as frustration, anger, and disappointment · Express your strong feelings without being hurtful · Engage your child’s willing cooperation · Set firm limits and maintain goodwill · Use alternatives to punishment that promote self-discipline · Understand the difference between helpful and unhelpful praise · Resolve family conflicts peacefully Enthusiastically praised by parents and professionals around the world, Faber and Mazlish’s down-to-earth, respectful approach makes relationships with children of all ages less stressful and more rewarding.