They were told no. Then they got rich.Fifteen inventors - from James Dyson's 5,127 failed prototypes to Robert Kearns suing Ford and Chrysler - and the one thing that protected each fortune: a patent, a trade secret, or a brand.What's inside: - 15 true inventor case studies- What actually protected the money - patent, secret, or brand- The claim, the moat, the payoff, and the lesson - for each one- Plain-English and practical, for anyone with an idea worth protectingEducational only - not legal advice.
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