Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Peer39, Inc. is an online semantic advertising company based in New York City, with research and development facilities in Israel. Peer39 claims to improve the relevance of advertising on Internet publisher websites. In July 2008, Peer39 was named one of Ten Web Startups to Watch by MIT's Technology Review. Also in July 2008, the company was chosen by the Silicon Valley venture organization 'AlwaysOn' as one of the top 250 private technology companies in the world. Subsequently, AlwaysOn selected Peer39 for its 2009 OnMedia 100 List. In July 2010, Peer39 becomes Finalist for the 2010 Red Herring 100 North America Award and is named to Lead411's New York City Hot 125.
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