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Perennial Seller: The Art of Making and Marketing Work that Lasts

Name: Perennial Seller: The Art of Making and Marketing Work that Lasts
Brand: Portfolio
SKU: 83f438bd5378559235b11d805517edff

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Bol

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Beschrijving

Bol The marketing strategist behind the best-selling Trust Me, I'm Lying reveals to creative professionals how a classic is made and marketed, explaining how shortsighted sink-or-swim attitudes have littered the media landscape with fads and how long-term successes were deliberately built with a foundational set of innovative principles.

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Beschrijving (1)

The marketing strategist behind the best-selling Trust Me, I'm Lying reveals to creative professionals how a classic is made and marketed, explaining how shortsighted sink-or-swim attitudes have littered the media landscape with fads and how long-term successes were deliberately built with a foundational set of innovative principles.

Lees meer