Product Discovery Thinking: Human skills to launch valuable ideas in the age of AI

Artificial intelligence is enabling agile product teams to ship features faster than ever. But without pausing to understand customer needs and to validate ideas, we risk flooding the world with product slop, bland products nobody asked for. Artificial intelligence is enabling agile product teams to ship features faster than ever. But without pausing to understand customer needs and to validate ideas, we risk flooding the world with product slop, bland products nobody asked for. Product Discovery Thinking is the definitive guide for anyone responsible for shaping what gets built, helping you master the mindset and human skills needed to launch valuable ideas in the age of AI. This is the discipline of learning relentlessly about people, problems and possibilities. By doing so, you will make better decisions before committing valuable time, money and effort to a solution. Drawing on more than two decades of product and delivery experience, behavioural science, real practitioner stories and insights from more than 200 experts on his podcast, Paddy Dhanda shows you how to embed product discovery into your existing sprints, roadmaps and reviews, whatever process or framework you follow. When AI can build almost anything, human judgement on what is worth building becomes the most valuable skill in product work, and this book will show you how.