Quality, Made in Europe: a Roadmap to Future-Proof Economy

Better products, better jobs, a better quality of life, more competitive companies and an end to ecological breakdown: are all these improvements compatible? In Europe, in the current time, and under today's challenging geopolitical conditions? In 'Quality, Made in Europe', economist Paul Schenderling shows that they can be-if Europe makes a radical choice for quality over quantity.Through clear insights and compelling examples, Schenderling demonstrates that a new and distinctly European economic path is possible. He outlines how Europe can renew its social model, how sound trade policy and digital decolonisation can strengthen its resilience, and how the economy can operate within the Earth's carrying capacity.This book offers more than analysis; it is a hopeful and realistic action plan, and an invitation to work together to build a stronger, fairer and future-proof Europe-the Continent of Quality.