Resolving the Innovation Paradox

Name: Resolving the Innovation Paradox
SKU: e5de2afafa78861e5b2b3c7fd98fc185
Price: 47.08 EUR
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Bol Innovation is central to the success of technology companies. Resolving the Innovation Paradox shows how to put innovation for longer-term growth at the centre of the CEO radar. Resolving the Innovation Paradox offers examples from companies such as Generics, Intel, Nokia and Samsung. Innovation is central to the success of technology companies. The CEOs of these companies must make a priority of ensuring that technical know how is effectively converted into value. The paradox is that they rarely do. Resolving the Innovation Paradox shows how to put innovation for longer-term growth at the centre of the CEO radar. One tool is distributed innovation . Distributed innovation offers companies two main benefits. First, companies raise revenue by using channels such as licensing and selling innovation projects. Second, companies tap into external technical know-how, combining it seamlessly with their internal capabilities to develop 'high impact' products and services. Unconstrained by internal resources, such firms gain in agility. Resolving the Innovation Paradox offers examples from companies such as Generics, Intel, Nokia and Samsung. The book is addressed to all readers interested in managing innovation.

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Innovation is central to the success of technology companies. Resolving the Innovation Paradox shows how to put innovation for longer-term growth at the centre of the CEO radar. Resolving the Innovation Paradox offers examples from companies such as Generics, Intel, Nokia and Samsung. Innovation is central to the success of technology companies. The CEOs of these companies must make a priority of ensuring that technical know how is effectively converted into value. The paradox is that they rarely do. Resolving the Innovation Paradox shows how to put innovation for longer-term growth at the centre of the CEO radar. One tool is distributed innovation . Distributed innovation offers companies two main benefits. First, companies raise revenue by using channels such as licensing and selling innovation projects. Second, companies tap into external technical know-how, combining it seamlessly with their internal capabilities to develop 'high impact' products and services. Unconstrained by internal resources, such firms gain in agility. Resolving the Innovation Paradox offers examples from companies such as Generics, Intel, Nokia and Samsung. The book is addressed to all readers interested in managing innovation.

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