Strategic Marketing Management, 9th Edition

Name: Strategic Marketing Management, 9th Edition
SKU: deaeb45f3d58d0b1d7a9cacfb8b8d898
Price: 51.33 EUR
Availability: InStock

1/1

Afbeelding van Strategic Marketing Management, 9th Edition

Bol

Prijzen vanaf

27,52

Uitgelicht

	51,33 27,52	Naar shop
VERGELIJK ALLE AANBIEDERS (1)

Beschrijving

Bol Strategic Marketing Management (9th Edition) outlines the essentials of marketing theory and offers a structured approach to identifying, understanding, and solving marketing problems. This book presents a comprehensive framework for developing sound marketing strategies that guide business decisions involving product and service design, branding, pricing, sales promotion, communication, and distribution. The concepts, principles, and frameworks advanced in this book apply to a wide range of organizations, from startups to established enterprises, from packaged-goods manufacturers to value-added service providers, from nonprofit entities to for-profit corporations.

Lees meer

Vergelijk aanbieders (1)

Sorteren op:

€ 51,33 € 27,52 Gratis verzending

Beschrijving (1)

Strategic Marketing Management (9th Edition) outlines the essentials of marketing theory and offers a structured approach to identifying, understanding, and solving marketing problems. This book presents a comprehensive framework for developing sound marketing strategies that guide business decisions involving product and service design, branding, pricing, sales promotion, communication, and distribution. The concepts, principles, and frameworks advanced in this book apply to a wide range of organizations, from startups to established enterprises, from packaged-goods manufacturers to value-added service providers, from nonprofit entities to for-profit corporations.

Lees meer