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the Behaviourally Armed Leader: Ancient wisdom, behavioural science, and art of leading people who don't run on logic
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People do not run on logic, and the leaders who understand that get further with less force. The Behaviourally Armed Leader is a field guide to leading people as they actually are: emotional, pattern-matching, and gloriously illogical. Drawing on behavioural science, Aristotle, and a decade of practice, Tim Wilkes shows how trust, status, motivation, and change really work inside real teams, and what to do differently in your very next conversation. Rory Sutherland, Vice Chairman of Ogilvy, calls it "a crackingly good read."
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People do not run on logic, and the leaders who understand that get further with less force. The Behaviourally Armed Leader is a field guide to leading people as they actually are: emotional, pattern-matching, and gloriously illogical. Drawing on behavioural science, Aristotle, and a decade of practice, Tim Wilkes shows how trust, status, motivation, and change really work inside real teams, and what to do differently in your very next conversation. Rory Sutherland, Vice Chairman of Ogilvy, calls it "a crackingly good read."
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