The Early-Stage SAAS Founder's Playbook: FAST 10: a 4-Step Proven Sales System to Win Your First 10 Paying Customers in 90 Days Without Ads, Cold Outreach or Team

FOR FOUNDERS WHO MUST CLOSE - NOT JUST BUILD.Most Early-Stage SaaS Foundersdon't fail because of bad products.They fail because they neverreally figured out how to sell well.FAST 10 is the playbook for such founders stuck before product-market-fit - the ones building features, chasing investors and burning runways without even validating whether the customers are real, and if they are, whether they will actually pay.Drawn from 20+ years of enterprise sales leadership experience of the author working for global tech giants like Dell, Ericsson, Nokia and Avaya - and a couple of high-growth Saas startups - this book delivers a proven system that works based on hundreds of real-world coaching and consulting engagements with founders. Not just advice.PRAISES FOR FAST 10"One of the most practical sales books for early-stage SaaS Founders."- SANJAY WADHWALeading International Business Coach"The F.A.S.T. method is the sequence I wish I had read in the early years of my working life."- SANDEEP DASIndia's Top Leadership Coach"Not about selling harder. About selling earlier, simpler, and smarter."- SWETA SAMOTAIndia's Leading Book CoachINSIDE - THE F.A.S.T. METHODF - FINDIdentify your real early adopter buyers.A - ARTICULATECraft a clear, compelling, no-jargon offer.S - SELLPre-sell your solution before building it.T - TALKRun 10 focused conversations that convert.