The New Strategic Brand Management

Name: The New Strategic Brand Management
SKU: 87a770c1b1633b3df4d74e9730df298f
Price: 52.96 EUR
Availability: InStock
Rating: 4.5 (2 reviews)

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The New Strategic Brand Management

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Bol The New Strategic Brand Management by Jean-Noël Kapferer is the essential reference source on brand management and strategic brand thinking for all marketing professionals and students.

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The New Strategic Brand Management by Jean-Noël Kapferer is the essential reference source on brand management and strategic brand thinking for all marketing professionals and students.

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