The Only Book You Will Ever Need on Branding: to start, run and grow your business

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Bol This no-nonsense book is for anyone who wants to create a winning brand without drowning in theory. A great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good name, a memorable logo and a recognizable category so that everyone understands what you are selling? In The Only Book You Will Ever Need on Branding you'll find out everything you need to know - fast. Using quirky illustrations to make its point you'll discover how to fast forward the success of your brand in a couple of hours. You'll Grasp the key concepts of branding, learn how to improve your existing brand and find out what other start-up books don't tell you

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Bol

This no-nonsense book is for anyone who wants to create a winning brand without drowning in theory. A great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good name, a memorable logo and a recognizable category so that everyone understands what you are selling? In The Only Book You Will Ever Need on Branding you'll find out everything you need to know - fast. Using quirky illustrations to make its point you'll discover how to fast forward the success of your brand in a couple of hours. You'll Grasp the key concepts of branding, learn how to improve your existing brand and find out what other start-up books don't tell you

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Pagina's: 160, Editie: Eerste editie, Paperback, Hachette Collections


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Merk Robinson
EAN
  • 9781472136077

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