The PDMA ToolBook 1 for New Product Development

Name: The PDMA ToolBook 1 for New Product Development
SKU: 059e6a4c9749b7e81b660957b3475173
Price: 109 EUR
Availability: InStock

1/1

Afbeelding van The PDMA ToolBook 1 for New Product Development

Bol

Prijzen vanaf

109,00

Uitgelicht

	109,00	Naar shop
VERGELIJK ALLE AANBIEDERS (1)

Beschrijving

Bol This book covers all aspects of product development, from the creation of the concept through development and design to the final production, marketing and service. The contributors are members of the Product Development and Management Association (PDMA) and come from such firms as 3M, KPMG Peat Marwick, AT&T, Ingersoll-Rand, and Oscar Mayer. Expert techniques and effective practices in product development In this book, the Product Development & Management Association brings together practical, authoritative approaches to every aspect of the product development process, from idea generation to delivery of the final product and commercialization. The ToolBook 1 provides cross-functional coverage of such topics as: Dealing with project and portfolio risk Improving portfolio management Surviving as a project champion Modeling the pipeline Technology Stage-Gating Hunting for winners in the Fuzzy Front End Trend mapping and lead-user analysis And much more With effective methods, tools, and techniques in every chapter, The PDMA ToolBook 1 for New Product Development is an essential book for new product development professionals, including project leaders, process owners, and program or portfolio managers in a broad range of industries from heavy manufacturing to services.

Lees meer

Vergelijk aanbieders (1)

Sorteren op:

€ 109,00 Gratis verzending

Beschrijving (1)

This book covers all aspects of product development, from the creation of the concept through development and design to the final production, marketing and service. The contributors are members of the Product Development and Management Association (PDMA) and come from such firms as 3M, KPMG Peat Marwick, AT&T, Ingersoll-Rand, and Oscar Mayer. Expert techniques and effective practices in product development In this book, the Product Development & Management Association brings together practical, authoritative approaches to every aspect of the product development process, from idea generation to delivery of the final product and commercialization. The ToolBook 1 provides cross-functional coverage of such topics as: Dealing with project and portfolio risk Improving portfolio management Surviving as a project champion Modeling the pipeline Technology Stage-Gating Hunting for winners in the Fuzzy Front End Trend mapping and lead-user analysis And much more With effective methods, tools, and techniques in every chapter, The PDMA ToolBook 1 for New Product Development is an essential book for new product development professionals, including project leaders, process owners, and program or portfolio managers in a broad range of industries from heavy manufacturing to services.

Lees meer