The Quitting Point: Why You Stop Eating Well and Training. Six Reasons, How to Find Yours.

You know exactly what to do. So why do you keep stopping?Not on day one. On day eleven, when everything was going fine, and then quietly wasn't.You are not lazy. You are not weak. And you did not fail because you wanted it less than other people. There are six real mechanisms that end diets and training plans, none of them located in your character, and this book explains all of them.The six reasons people stop: - Cravings and food noise, the mental chatter that new weight-loss medications turned down like a thermostat, proving it was chemistry rather than weakness- Your body defending its weight, with hunger hormones still elevated a year after weight loss- The all-or-nothing spiral, where one slice of cake becomes four lost days- Ancient wiring meeting a supermarket engineered to exploit it- The world around you: your kitchen, your calendar, your budget, your feed- The way any human trades a small certain reward now against a large uncertain one laterThen it finds yours. Halfway through the book, a thirty-question assessment scores all six drivers, identifies the two that are actually running your quitting, and sends you to the pages written for you. You get to ignore the rest.Every claim is graded and cited. Strong, Moderate, Weak, or Contested, so you can see the difference between a finding and a rumour. Six famous claims get demolished along the way, including the 95 percent failure statistic, which turns out to come from one clinic in 1959 that handed patients a diet sheet.Written by an exercise physiology educator with twenty years of coaching behind it, for the reader who already knows more about nutrition than her friends and has concluded, wrongly, that the problem is her.Plans fail people. People don't fail plans.