the Unbearable Burden of Obvious

If every signified evoked by reading or hearing a signifier is indeterminate, then there is no point in articulating a semiotics-cum-philosophy that seeks to prove the correctness of the proposition that every signified is indeterminate, since that philosophy can only use signifiers to prove this. Those who, like the most prominent structuralists and Derrida, with the deconstructionists in their wake, assert that humanity is solely consciousness and that consequently only subjective interpretations of what is true and morally virtuous are possible, espouse a novel iteration of objectivism. Similarly, their doctrine posits that there are certain moral truths that are not contingent upon the individual's subjective attitudes and behaviours (i.e., the manner in which the individual judges situations and things and tends to behave). The categorical imperative, a fundamental concept in the formulation of objectivism, is a direct consequence of this perspective. .