Nobody taught you how to run a business. Medical school did not cover hiring and firing. Dental school did not have a module on marketing strategy. You figured it out on the fly. This book changes that. Combining Brian Tracy's fifty years of business strategy with Luke Infinger's decade of hands-on healthcare practice consulting, The Winning Practice delivers a complete operating system for practice owners ready to dominate their market, including: - The mindset shifts that separate thriving practices from struggling ones- How to build systems that scale without burning out- The consultation framework that dramatically increases case acceptance- Why military strategy holds the key to healthcare business success
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