Understanding the Placebo Effect in Complementary Medicine

The placebo elicits more passionate debate, scepticism and personal belief than almostany other aspect of medicine. As yet there are no concrete answers - but many challenging observations and powerful effects occur daily in healthcare which need to be examined. This book will stimulate and inform every reader from the experienced practitioner to the new student who has ever asked, What is the placebo really, and why should it matter to me?Written in an accessible and engaging style with contributions from leading figures in healthcare, it tackles issues of the placebo effect in complementary medicine. A clear and engaging exploration of a highly topical subjectA clinicians route map through the visible territory and the known research in this area A fair and even analysis of the possibilities and implications of the topic in clinical practice